Why Discounting Makes You A Liar

Do you think discounting is a good strategy for business growth?

Or do you tend to find it bites you on the backside?

It’s fair to say that my views are fairly strong on this one – discounting is a disaster!

And last week’s vlog explains exactly why – and it’s not all about money, it’s about confidence, reputation and integrity too – so have a nosy at this video and let me know what you think.

How about you – do you discount? Or do you stick rigidly to your pricing?

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