How To Get More Done In Less Time

Have you ever had one of those situations where you’ve spent what feels like hours & hours of your time talking to a potential customer. You’ve helped them, advised them, given them some tips, talked about your service, sent them a lovely proposal. And then they lose interest. And you feel like a total mug! Or how about all those times in the dim and distant pre-lockdown past when you’d go and meet a great prospect for coffee only to find out that they wanted to pitch to you. What a waste of…

How to handle negative feedback

Have you ever had some feedback from a customer that you found really hurtful? Have you wondered why they could be so brutal with what they say & seemingly not give a monkey’s about how they made you feel? Did it upset you? Or make you really bloody angry? Or do you just take it all in your stride and chalk it up to experience? My vlog this week talks about how to consider negative feedback in a much more objective way. And how to separate yourself from the customer’s emotions…

How to add subtitles to your videos

I’ve had looooooads of questions recently from people asking how I subtitle my videos. And the answer is that I actually have absolutely no idea! Because my trusty VA Kylie takes care of the whole thing for me. Which is why, instead of a vlog from me this week, I asked Kylie to film a short training video that walks you through the exact process she uses, including which apps and the process she follows. Now this is no mean feat because Kylie is definitely NOT a fan of being the one on…

How To Handle Your Credit Control

What the heck is credit control anyway? This is stuff other people do surely, not you or I?? Well no, credit control is exactly what you need to have in place in your business so that you know what to do the moment a customer is late paying their invoice. It’s what you need to do to make sure the cash can keep flowing within your business. Which, let’s face it, has probably never been more important than it is right now! But chasing people can feel awkward, uncomfortable and slightly mean can’t it? Well, the simple truth is that if you don’t chase then…

Should I Still Be Selling Right Now?

Have you been having a crisis of confidence about whether its OK to still be marketing and selling your stuff right now? Are you seeing too many ranters online screaming that this is immoral or profiteering? Well I think that’s nonsense! Of course we shouldn’t try and milk the situation & suddenly turn into mercenary profiteers, but we SHOULD help our customers, our businesses and this country by continuing to sell.   This vlog explains exactly why I think that.     Do you agree?   Or think I’m slightly nuts??

How To Become The ‘Go-To’ Person For Your Customers

How well do people really understand what you do? Is it crystal clear to all and sundry or is there a risk that you’re seen as a bit of a jack of all trades who can do lots of things but isn’t necessarily the best at any of them? It can be tricky trying to create a range of products or services that can satisfy a range of budgets can’t it? Without veering off at crazy tangents and finding yourself committing the cardinal sin of trying to be all things to all people! So … this week’s vlog talks through how to align…

How To Stop Taking Rejection So Personally

Do you see it as a personal rejection every time a potential customer decides not to buy your product or use your service? Do you instantly start to wonder why they don’t like or trust you enough to buy? Do you question everything you did and said and wonder where you went wrong? Well, I’ll let you into a secret. It’s not about you, it’s about them! And last week’s vlog explains exactly what I mean by that and also gives you some lovely tips on how to learn from every missed opportunity. How about you though … do you take rejection personally? And if you’ve…

Do you need to be making videos?

Hands up who’s making videos for their business? Aaaaand hands up who’s running away faster than Forest Gump at the thought of it??? I think this is one of those classic areas that can massively highlight our insecurities – about our body, our voice, our presentation skills, our ability to explain things without 42 bazillion errrrrms in every sentence, and lots more! I think the honest truth though is that there’s no better way to connect with people online. Video helps people to know, like and trust you in a way that text really never can. But … how about you? Are you already making…

The Simplest Way To Stop Putting Off Your Business Development

What’s most important? Customers’ work or developing your own business? Or is it a classic chicken and egg situation of both being equally important? I talk to LOTS of people who are really keen to grow their business but feel constantly stuck because there isn’t enough time left to do that after they’ve done all the ‘stuff’ their customers ask for. So I filmed a vlog to help. Because actually your own business is just as important, if not more important than your customers. And you should treat your business development work with the same priority as you do your client work. Because let’s be honest,…

How To Get More Done By Focusing On Less

We’re being deceived into thinking that we should be able to work on elevently billion things at once when our beautiful brains actually function far better when we allow then to focus on one thing at a time Although probably not that slowly! The thing is, I’ve seen so many people try to multi-task because they’re so busy, without realising that they’re actually getting far less done. So I made a vlog about it. I’d love to hear what you think about the ideas I’ve shared in this vlog and whether you’re a natural multi-tasker or a committed advocate of a single focus.   Which works best for you?  

Classic Social Media Pitfalls And How To Avoid Them

Do you get paranoid that being more active on social media will just draw all the trolls and haters out of the woodwork? Are you determined to build stronger connections on here this year but constantly juggle your doubts about how often to sell (or whether never selling at all would just feel more comfortable!) What to be more visible but you’re trying not to let social media take over your entire life? In that case, you need to watch this VLOG with some juicy tips about this. I’d love for you to watch and let me know what you think. Does anything in…

Do You Really Need To Define Your Ideal Client?

Do you hear or read constantly about ‘defining your ideal client’ or being ‘super specific about your avatar’ and wonder how on earth you can apply that to your own business? Or do you keep making a start on this but still feel like you’re not really making it work? For me, there’s no question that this is hugely important in helping you to appeal to and resonate with the right people for you. But I also appreciate that it can feel confusing or limiting and that it’s rarely as easy to do like all the people talking about it would have…

Why small is beautiful

Do you ever find yourself feeling inferior to the bigger businesses in your industry? Do you feel as though they have a more rounded, comprehensive offer that makes it hard for you to match them? This is something I talk to my clients about a lot. Whenever they have the opportunity to compete for a juicy piece of work and they’re up against some bigger competitors the inevitable questions arise. But for me, I think small businesses have several mahoosive advantages over bigger businesses! And that’s exactly what I explain in this…

What’s better than New Year’s resolutions?

Are you wondering whether you should be setting New Year’s resolutions for your business or not? Here’s a 5-minute video that explains why I think these are a waste of time, and what you can do instead.   Do you usually set New Year’s resolutions for your business? And if you’ve set them in the past have you done better than the average late January / early February abandonment of them? I happen to think that, despite all the hoo-har online about them at the moment, they’re actually really counter-productive for your business. Want to know why? And what I think you can do instead…

Would you like to be a beacon of calm ?

  How often do you find yourself feeling stressed, frustrated or just worked up in general about the things that are going on in your business? I think we all know that this can be an incredibly stressful time of year while you try and balance the demands of your business with all the seasonal demands too! Because of that I wanted to share with you a story of something that happened in my own business recently that could have turned into a hugely stressful event if I’d allowed it to; and also to share some of the key ways that I…