3 Simple Tips for Daily Focus

How are your days going right now in the joys of lockdown? Are you finding it impossible to focus because your house is non-stop chaos? Or are you finding things incredibly monotonous so that days all seem to blur into one? Or maybe you’re one of the fortunate few who is sticking to a structure and cracking on with things! One thing that I’ve found over the years that can really help with my focus is a 5 minute daily routine where I ask myself 3 simple questions to review my day &…

How To Help More Customers Say Yes

Do your potential customers see you as the expert? Or are you being a little bit too humble with your knowledge and your attributes? It can be very tempting when you’re talking to a potential new customer to be very gracious, very warm, very open; to share a lot of knowledge and information, but not to be too direct or too dictatorial about what you think is exactly the right thing for them. Because none of us want to be too salesy or pushy or aggressive, or all those awful things that we’ve seen from terrible salespeople in the past do we? But…

A Simple Method To Upgrade Your Customers

Are all your clients fabulously awesome, perfect, wonderful, amazing, ideal clients? Or are there a few hangers-on and lurkers in there that you would actually much rather see the back of? Do you have some of those awful clients that bleed you dry in terms of your time, your energy, and your cashflow? One of the things that I’ve been doing with a few different clients at the moment is working through their list of existing customers to grade them. Which means they can see at a glance how many of their customers are really good customers that they want to nurture and…

Are Bigger Customers Always Better For Your Business?

Have you ever had that conversation with yourself about chasing bigger customers? About how much easier business would be if you could make the same amount of money (or more) but work with a lot less clients? Because let’s be honest, who doesn’t love that idea? It’s quite possible that working with bigger customers will actually become a necessity for you at some point if you’re going to scale your business. Because working with lots of small customers could mean that you reach your physical capacity a long time before you reach your income targets! In my experience though, it’s a lot harder…

The Power of Asking Great Questions

I want to let you into a secret this week that could save you lots of time and energy in your future sales meetings. It’s a great trick that could make those meetings feel much less stressful, run more smoothly and hopefully become a lot more lucrative for you too. Because I know that sales meetings for many people growing a business, are a thing of dread! But they really don’t need to be. The simple fact is that without making sales, a business simply can’t grow. But there’s a way to manage these meetings so that you can feel professional…

Are your Customers Always Testing Your Boundaries?

Do you have customers who always seem to work on the ‘give them an inch and they’ll take a mile’ principle? The truth is that most businesses have at least a couple of customers like that. Often it creeps up on you until you suddenly realise that you’ve delivered way more than a customer has paid for and you’re not quite sure how it happened. Over-servicing has a nasty habit of catching you out like that! The good news is that there is usually a very simple solution to this. Here are a few classic examples that may feel familiar to…

Why Not Everyone is Your Customer

One of the most common mistakes business owners make is thinking that everyone needs their product or service. How many times have you heard someone at a networking event say they’re looking for “anybody who runs their own business” or “anybody who needs X, Y or Z”? So, what’s the problem? Surely having a really broad target market can only be a good thing can’t it? No, sorry to disappoint you but trying to be all things to all people generally leads to a constant battle to find more customers. And here is why: When you try and appeal to everyone you won’t…