Are You A Sales Guru or Sales Phobic?

There’s a question that I regularly ask new business owners that I meet. It’s a really simple question but it can be incredibly insightful. The question is … “what’s your opinion of salespeople?” Their answer usually speaks volumes about their personal approach to sales, about their team’s approach if they have a sales team, but more importantly about their business’ current sales performance as a result. So what’s your opinion? Do you think of salespeople as being pushy, aggressive, inconvenient, or worse? Or do you consider them to be skilled professionals who build great relationships and guide customers through a clear buying…