Why Your Business Needs Competition

Business would be so much easier if there was no competition wouldn’t it? No need to guess whether someone else is going to undercut you. No more worrying about losing your existing customers to somebody else. But here is the real irony. With no competition you would most probably have no business at all. No competition is usually a sign that there is either: no real demand for what you sell or provide; or not enough people willing to pay the sort of price you need to charge in order to make a profit And don’t forget that competition means you have…